New Nisa Local store opens in Hull

A community in Hull is celebrating the arrival of a new Nisa Local convenience store after a year-long wait.

Previously a Heron Foods, the store on Elmbridge Parade in Hull has been empty for 12 months but the brand-new Nisa which launched in March has been welcomed by the locals.

At 1,500 sq.ft. the store has been fitted out to Nisa’s striking Evolution grey fascia whilst inside, the shop has a modern look and feel thanks to the Evolution imagery and lighting.

Energy saving door chillers cover much of the inner wall space and houses an impressive range of both chilled products as well as alcohol and sandwiches.

The store has enhanced its food to go offering with a Smokin’ Bean coffee machine recently installed whilst Rollover hotdogs will also be installed in the coming weeks. An iced drinks machine will also be operational in time for the summer months.

Everyday value and promotions are evident across the store giving customers bargain options as well as essential products across chilled, fresh and ambient. Regular promotions also include beers, wines, spirits and vapes.

Sarinder Mehat, who has 20 years’ experience in convenience retail and runs four other stores in Hull, said the initial response to the store from the local community has been really pleasing.

“It has been a good start for the store, and we are happy with the opening weeks of trading,” Sarinder said.

“We’ve got 5 stores now, including three with Nisa, and we really like Nisa so in future when opening stores we will look to partner with Nisa.

“These days our customers are very price conscious, so we have lots of promotions across the store to bring that value to our customers. We felt that Nisa offers that quality Co-op brand but also the capability to offer strong promotions to customers.

“The Nisa team have done a very good job and I’m thankful to Graeme and others for helping us to get off the ground. We know we’re in a competitive area but being with Nisa allows us to offer something a little bit different too with local partners and a stronger food to go range.

“Nisa and MADL also allow us the opportunity to work with the local community and that is something I will be bringing to this store’s community also.”

We’ve got 5 stores now, including three with Nisa, and we really like Nisa so in future when opening stores we will look to partner with Nisa.